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Make Your Next Sales Demo a Memorable Classic

Make Your Next Sales Demo a Memorable Classic

John Peltonen, one of 3Sharp’s Founding Partners, shares learnings from his Technical Marketing experiences in our latest installment of our Demo Wizards series. What’s Your Story? Which is more fun to read for you, a novel or an encyclopedia?  For me, the...
Make Your Next Sales Demo the Remedy

Make Your Next Sales Demo the Remedy

John Peltonen, one of 3Sharp’s Founding Partners, shares learnings from his Technical Marketing experiences when sales demos lean toward prescription vs. diagnosis in our latest installment of our Demo Wizards series. Is your sales demo the remedy? Without fail,...
#1 Rule for a Successful Sales Demo

#1 Rule for a Successful Sales Demo

John Peltonen, one of 3Sharp’s Founding Partners, shares his #1 Rule for a Successful Sales Demo in our latest installment of our Demo Wizards series. #1 Rule for a Successful Sales Demo:  FOCUS I’ve found that the best, most impactful sales demos are targeted and...

Results-Driven Projects: Choosing the Right Success Criteria

In Stephen Covey’s 7 Habits of Highly Effective People, he asks us all to “begin with the end in mind.”  Something that holds true in for us as individuals and also for organizational projects.  Of course, it is important to pick the right end… so to speak.    I...